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Experiments

Experiments

Real experiments with AI tools. Honest results.

Experiment Mar 17, 2026 3 min read

Can AI Write Better Ad Copy Than a Senior Copywriter? We Tested It.

We ran the same brief through Claude, GPT-4, and a copywriter with 12 years of experience. Here are the conversion rates.

copywritingadvertisinga/b-testing
Experiment Mar 17, 2026 3 min read

We Replaced Our Content Calendar With AI. Here's What Happened.

We gave Claude our brand voice, past posts, and engagement data. Then let it plan 30 days of content. The results surprised us.

content-marketingclaudeexperiment
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